Adam, Eve, and Apple Computer

We cherish our Apple products. There are a whole host of real design and product feature related reasons that explain why and there are a ton of entirely irrational psychological reasons that justify our love for the brand.

Regardless, it’s safe to say that you’re in the minority if you don’t own an Apple product. My thought explorations recently have led me to examine the art of signaling, which is what we…

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Dianna Lesage

Dianna Lesage

Serial founder 2x exits. Startup studio expert. Community building specialist. Creator capitalist.