Conviction over Consensus: Insights for Studio Leaders

Dianna Lesage
3 min readFeb 28, 2022

How do you commit to standardized processes while also making big bets on outliers that are, by definition, not standard?

In 2013, Fred Wilson- Partner at Union Square Ventures- published a blog post about how USV passed on Airbnb and why that will never happen again.

We made the classic mistake that all investors make. We focused too much on…

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Dianna Lesage

Venture Studio expert. Creator capitalist. Lover of innovation.