How To Build A Startup By Trying To Kill It

In 2011, Peter Reinhardt and his co-founder Ian Storm dropped out of school to join Y-Combinator with their idea for a classroom lecture tool. They built the product, raised a little funding from YC Demo Day, and deployed the tool in Universities in Boston. In Peter’s words, “it was a total disaster”.

In short, they built a product that nobody wanted or needed. This, according to many…

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Dianna Lesage

Dianna Lesage

Startup studio expert. Curating and writing for the studio community, subscribe to my weekly newsletter: https://studiostack.substack.com/