The Consequences of Amazon’s Pricing Power
5 min readMar 6, 2019
When you're thinking about buying something, what is the first thing you do? For over half of the U.S population (52%) the first step is a visit to Amazon. I like to think of Amazon as the “Target” of the internet- you go in for one thing but, somehow, at checkout, you have $347 worth of stuff in your cart.
