I totally agree with “start something you care about” and in my experience working with entrepreneurs I’ve found this to be the most critical piece of the puzzle. As you mentioned, as a startup founder you need to be writing, networking, reading, building, and strategizing constantly. If it feels like a chore you’ll end up hating it and I think that’s where a lot of founders struggle. Startups should be exciting and the industry you choose should be one of passion- go with your gut and listen to your intuition. Great article!