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Popup gyms- the new hotel amenity.
Fitness centers are not a new concept in hotels. They are usually windowless rooms in basements with broken equipment and weird smells- but they exist. For some of the previously listed reasons and others that stem from lack of interest, time, and/or motivation to exercise- most people avoid working out while traveling. But what if the hotel gym wasn’t just a 4 walls, a bench, and some weights? What if you took the elevator down to the bottom floor and the doors opened to reveal a room that was filled with internet connected cardio machines, the latest in functional training equipment, cool low vibe-y lights, a passionate workout instructor, and loud high energy music. Now, imagine you are gifted a heart rate monitor to keep you on pace throughout the entire exercise experience. That is what is happening right now in Boca Raton, FL.
Orangetheory fitness opened it’s first pop-up location at the Boca Raton Resort and Club in early December of 2018. To understand the motivation behind this gym- resort-collab, a few questions need to be answered.
What is Orangetheory fitness?
This boutique fitness studio chain blends technology with group coaching to create a workout that produces measurable results- every time. Essentially, when you walk in to take a class at an Orangetheory gym you are given a heart rate monitor to wear around your…